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Privacy Policy

Last updated: December 2024

1. Introduction

At Lifemap, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our mobile application and services.

By using Lifemap, you consent to the data practices described in this policy. If you do not agree with our practices, please do not use the App.

2. Information We Collect

2.1 Information You Provide

  • Account Information: Email address, name, and password when you create an account
  • Profile Information: Optional profile details such as photo and bio
  • User Content: Journal entries, reflections, goals, values, and other personal content you create within the App
  • Survey Responses: Answers to onboarding and in-app questionnaires
  • Communications: Messages you send to our support team

2.2 Information Collected Automatically

  • Device Information: Device type, operating system, unique device identifiers
  • Usage Data: Features used, time spent in the App, interaction patterns
  • Log Data: IP address, browser type, access times, and pages viewed
  • Crash Reports: Information about app crashes and errors to improve stability

2.3 Information from Third Parties

If you sign in using a third-party service (Google, Apple), we receive basic profile information as permitted by that service and your privacy settings.

3. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve the Lifemap App
  • Personalize your experience and provide AI-powered insights
  • Process your subscription and manage your account
  • Send service-related notifications (e.g., reminders, updates)
  • Respond to your support requests and communications
  • Analyze usage patterns to improve our features
  • Ensure the security and integrity of our services
  • Comply with legal obligations

4. AI Processing

Lifemap uses artificial intelligence to provide personalized coaching and insights through "Iko," our AI companion. When you interact with Iko:

  • Your messages and relevant context are sent to our AI provider (OpenAI)
  • AI responses are generated based on your input and journey context
  • We do not use your personal content to train AI models
  • AI conversations are stored securely and associated with your account

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following circumstances:

5.1 Service Providers

We work with trusted third-party providers who assist us in operating the App, including:

  • Supabase: Database and authentication services
  • OpenAI: AI processing for Iko features
  • App Stores: Payment processing (Apple, Google)
  • Analytics Providers: Usage analytics (anonymized)

5.2 Legal Requirements

We may disclose your information if required by law or in response to valid legal requests (e.g., subpoenas, court orders).

5.3 Business Transfers

If Lifemap is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

6. Data Security

We implement industry-standard security measures to protect your data:

  • Encryption in transit (TLS/SSL) and at rest
  • Secure authentication with password hashing
  • Regular security audits and vulnerability testing
  • Access controls limiting employee access to user data
  • Secure cloud infrastructure with Supabase

While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

7. Data Retention

We retain your information for as long as your account is active or as needed to provide services. After account deletion:

  • Personal data is deleted within 30 days
  • Backups may retain data for up to 90 days
  • Anonymized analytics data may be retained indefinitely
  • Some data may be retained to comply with legal obligations

8. Your Rights and Choices

You have the right to:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and data
  • Export: Download your data in a portable format
  • Opt-out: Disable notifications and marketing communications
  • Withdraw Consent: Revoke consent for data processing

To exercise these rights, contact us at support@thelifemap.xyz or use the in-app settings.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses where applicable.

10. Children's Privacy

Lifemap is not intended for children under 13. We do not knowingly collect information from children under 13. If we become aware that we have collected such information, we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes through the App or via email. Your continued use of the App after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

Email: support@thelifemap.xyz

Feedback Board: lifemap.userjot.com